Charles Frohman was an American theatrical producer. Frohman was producing plays by 1889 and acquired his first Broadway theatre by 1892. He discovered and promoted many stars of the American theatre. source
I think the relationship is very tenuous between fashion and art. Many designers have built relationships with artists, which is not something I personally did. But it's true, sometimes you see artists working for a designer or a brand on some specific project or taking care of their environment and making an amazing store.